Credit crisis is just a beginning

Despite the capital injections into the leaking banking system the crisis has only just started. The reason is not just the greed of some selfish CEOs acting under pressure of share holders. This is just the top of iceberg. The problem is the cooling down of western society. Welfare has become too easy, too much a matter of fact to most of us. We take things for granted and it is all right to misuse the system a bit. Government does it all the time, keeping in place double bureaucracy and simply increasing taxes instead of any form of leadership. Society has grown selfish, egocentric, greedy an materialistic. We donot see the border anymore between what is good and what is bad. We overconsume, misuse our environment, our body and our relationships. All this has surfaced now with the credit crisis. First the banks, then the car industries, the real estate and then grocery stores, the medium sized businesses, etc etc. It all crumbles into bits and pieces.

People start acting irrationally within the environment of greed and misuse simply making things worse. We run the risk of entering into a long period of chaos or even terror.

Big capital injections are rational patches to a leaking system. We need to work also on our values. And that is the hardest part. It requires true leadership that shows our society that our wealth, our environment and our fellow people are worth the reasonable effort.

Evolution of society since WW2

Evolution of society since WW2

Multidimensionality

Multidimensionality means that one thinks and acts within the frame of three pilars:

  1. What can I contribute to create and maintain a healthy and motivated society?
  2. How can I contribute to minimizing our ecological footprint?
  3. What added value do I provide to my community, market, country?

As a person one can act according these values and as a business enterprise one can as well. In that case we call this multidimensional entrepreneurship. A profitable business foundation is created in which money is not the ultimate goal but a means to achieve the above added values. If we all, as a person or as a business behave according these guidelines we will change the world into a better place within a decade.