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Why it is imperitive to transform institutions into 4 x WIN leadership structures

Humankind has learned to take freely from nature for its own benefit. That is okay if this is done within limits of the reasonable. It is not okay if we take in an unlimited way for our financial interest. This is what happened since the industrial era. The cultural mindset of an economy of growth has canabalized our planetary resources. It has reached a point of parasitic abuse that only has one future: total collapse.

Yet none of the individual institutions can be blamed. Their existence is based on this common practice. If we want to divert the catastrophic perspectives we need to provide the institutions with a means to grow without the material abuse. 4 x WIN is the solution. Instead of translating the unlimited taking from nature into money, we base our economy on the multidimensional value creation for the human being (core values), society and our environment. This is a diverse field of unlimited innovative development and growth in a new financial world where the dependence on material resources can be minimized, made circular and even regenerative. We become much more reliant on our creativity as a value than our blind consumption.

This also has a very important effect on the government and semi government structures. These grew into costly remedial institutions, dealing with the consequences of this destructive 1 x WIN attitude. Once 4 x WIN is adopted, governance becomes a valuable partner in connecting the regional 4 x WIN ecosystem for optimum local wellness and sustainable development. The cost of government as a facilitating service will reduce significantly while its effectiveness multiplies. A WIN situation for everyone involved.

Our planet will recover regeneratively. Our human species becomes more healthy, productive and resilient while our innovation will assure our wellness. We will all be involved in shared distribution of our values and securities. The step into 4 x WIN is a choice, an evolucionary step. Valueing our benefits such as health or safety, and even our proactive cooperative relationship with our environment, is a new field of financial development that can be compared with the way blockchain and the cryptoworld works. Giving value to trust, identity, authenticity, responsibility, wellness, etc has a much higher and sustainable impact of unlimited financial growth with a much more solid foundation than the material destruction for massively produced and distributed products that noone needs and only feed the pollution and mountains and seas of unproductive waste.

One day in the future 4 x WIN will be the norm for all institutions.

What is a 4 x WIN project?

4 x WIN projects create measurable value for the human being (in terms of our core values), society (as in social inclusion, integration, reduced social costs, participation, shared values and responsibilities, etc), the environment (eliminate pollution, responsable and regenerative usage of natural resources, effective cooperation with nature, etc) and economic value for continuity (not necessarily growth).

The role of the “Sustainocrat”

In our fragmented society it is difficult to find anyone to represent all these values together and take sole responsibility. Government has a territorial responsability and can set the scene for 4 x WIN engagement. Furthermore science and education need to be involved to share knowledge and insights. Innovative entrepreneurship can introduce new technologies or services and citizens will have to start using them, often show a change in behavior to do so.

In order to connect each of these important disciplines into a 4 x WIN setting for fastest and integral results, we need an independent connecting person (usually two, one to chair the meetings and safeguard the higher purpose, the other to administer the means that will be allocated to the ventures). We call these “the Sustainocrats”.

Often each of these legs at the table are used to inform each other to certain extend and if they try to work together it is through a trade. At the 4 x WIN table they are asked to cocreate a common goal (for instance air quality improvements through new mobility or food resilience in and around a city environment….). They complexity requires efforts of all stakeholders together in order to become most effective. For most of the participants this is a new way of interacting and taking shared responsibility for a common goal. The Sustainocrats tend to be experienced mediators that coach the participating organization through participatory learning, workshops and feedback loops.

4 x Win Index

MDE Index or the Multidimensional Entrepreneurship Index

Modern enterprises, or institutions, no matter what their identity is (government, business or science), are becoming increasingly values driven. This means that they justify their existance by the contributions they represent in the societal ecosystem of sustainable human wellness.

This is a very different world than the one we leave behind. This was measured entirely by financial dependence and goals, referred to as 1 x Profit (1 x WIN) or the single bottom line profitability. This world would pass any human, social and ecological consequences of its functioning to society while focussing entirely on its own selfish financial excellence. This old way of working would differentiate business (1 x WIN) from governance (3 x COST) where governance would try to sustain itself through financial debts, taxes and regulations. 4 x WIN (the Pyramid Paradigm) brings the institutions together within the common purpose of values driven societal and ecological wellness for sustainable human progress.

The MDE 4 x WIN Index highlights those who produce genuine value

In the image below we see why we have such huge problems in the world and how we can solve them through the transition towards 4 x WIN (Sustainocracy).

The image also shows the mayor transition required for all involved to move from 1 x WIN/3 x LOSS to 4 x WIN. Those who do will take the benefits as the old 1 x WIN environment will gradually disappear. The transition to 4 x WIN by citizens and institutions is an awareness driven ecolution even though it is often sensed by those in the process as a revolution for themselves. They feel however reassured in the process when sensing the appreciation and engagement of the surroundings that undergoes the same evolutionary challenges.

The 4 x WIN Index is yet another stimulous to develop this environment and make it grow with more and more institutions making the move from 1 x WIN to 4 x WIN. Sustainocracy creates environments where institutions can develop themselves in this servant environment and enter a positive learning curve with many gratifying impulses. Examples of such 4 x WIN environments are:

  • AiREAS – health and environmental quality
  • FRE2SH – city farming and rural food resilience development
  • COS3i – social citizen’s inclusion in core human values driven processes
  • School of Talents & Wellness – participatory learning in 4 x WIN
  • Earthbeat – engagement of world wide youth through video sharing of 4 x WIN initiatives
  • your initiative?