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Economy 2020 and beyond
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11 years of AiREAS, part 2, the transformation
In part 1 we explained how the start of our AiREAS community in 2011 attracted the element of (financial) self interest of the participating institutions…
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11 years AiREAS, working together on air quality and regional health. Part 1, the beginning
In 2011 AiREAS was founded as a sustainocratic community to address regional air quality and health as a shared citizen and institutional responsibility. AiREAS became…
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Why we cannot rely on the majority for sustainable progress
This TED presentation explains why 97% of humanity is mainstream driven, no matter what. It is extreemly difficult to step out of that box of…
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Why it is imperitive to transform institutions into 4 x WIN leadership structures
Humankind has learned to take freely from nature for its own benefit. That is okay if this is done within limits of the reasonable. It…
The only issue to solve was overcoming the idea that government itself should lead, when, in fact, the core values such as health should. Government could pave the way and behave as the backbone of the complex process, but the stakeholders had to do the innovative work together. The role of the sustainocrat had proven itself throughout the years since AiREAS had been founded and had become the connector within this complex process. Rather than the duality of “economic growth and consequences”, a new duality arose: “core value-based leadership and expanding innovations”. This was a far more sound economic relationship, based on the 4? Profit, and was coined the Transformation Economy, an economy focused on value-driven change rather than just growth. Harmony through change was to lead, not greed through growth.