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Latest Posts
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The participation event for our sustainable human existence
If you are working on the sustainable future of humankind, you don´t want to miss this event. For over 30 years I have developed Sustainocracy…
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Our Sustainable Existence publication
Mid October 2026 the publication anbout 30 years of research on developing our sustainable existence trhough Sustainocracy saw the light. It describes in chapters about…
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A healthy city
During Dutch Design Week 2026 in Eindhoven we designed an experience for people around our “Healthy City” approach. We did this through the spirit of…
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A regenerative society? A blueprint for sustainable progress.
Why does a self -proclaimed “smart” species like humankind seem to be uncapable of changing its own behavior from dangerous degenerative materialism into regenerative cooperation…
The only issue to solve was overcoming the idea that government itself should lead, when, in fact, the core values such as health should. Government could pave the way and behave as the backbone of the complex process, but the stakeholders had to do the innovative work together. The role of the sustainocrat had proven itself throughout the years since AiREAS had been founded and had become the connector within this complex process. Rather than the duality of “economic growth and consequences”, a new duality arose: “core value-based leadership and expanding innovations”. This was a far more sound economic relationship, based on the 4? Profit, and was coined the Transformation Economy, an economy focused on value-driven change rather than just growth. Harmony through change was to lead, not greed through growth.